Fox viewers are not all elderly, and those that are retired are also seeking out other sources. They love “liberal bashing” and will watch that stuff all day long.
Their audience skews very old. Sure there are younger viewers but there's a reason their ads are all for term life insurance, diabetes medicine, and racist pillows.
Yea "my pillow" it's a product that is like every other ad on fox news. Guy who runs the company is a racist trump shill who has sacrificed quite a lot to be the biggest trump sycophant he can.